The team from Fitzroy IT has taken the Fitzroy Football Club website to the next level, with a sharp makeover.

The site went live this week with a clean and modern look, delivering easier access to news and social media coverage from the home page, and making maximum use of Phylliss beautiful photos.

It also gives greater prominence to our sponsors.

Fitzroy's major sponsor, Fitzroy IT, is behind the new look. "We're pretty passionate about the footy club and about our work so we wanted to make sure the site presents Fitzroy in the right way - up to date, connected with the community but not forgetting the history and heritage", said Tim Jenkinson, Director.

Business Development and Strategy Lead, Justin Kelly, who manages the relationship with the footy club, said "You'll see a number of new features including the new social media feed, a restructured navigation, cleaner banner and refreshed homepage look and feel."

"We first launched the site in 2015 and while it was great at that time, the digital landscape is changing rapidly, so we felt it needed to be freshened up to greater reflect the club and its supporters."

"This is the best way we know to create a first-class impression on behalf of the club , to ensure you have the latest in web design, development and experience."

Director Communications and Media, Kate Nolan, said the club was rapt with the outcome and the support Fitzroy IT provides on an ongoing basis.

"The Fitzroy IT team is always working closely with us to ensure we present a professional image online."

"But there is still more work the club is planning, including getting some of our history content written and published, ensuring the Fitzroy-ACU women's teams are well represented and generating some video content."

"You'll see the figures on the home page include all the premierships won by Fitzroy and the Reds in all comps and grades, we're certainly counting on those numbers growing!"

The final home game lunch of the year on 26 August will be the Fitzroy IT sponsored game. The line-up for the day will include an interview with Pam Pederson, Sir Doug Nichollsdaughter, and the presentation of our VAFA 125 club medallions. Details will be released soon.

Fitzroy IT has just expanded its office which is just a stone's throw from Brunswick Street Oval at 179 St George's Road. The team can be contacted for any of your digital, creative or IT needs on 1300 FITZ IT (348 948).